For this week’s Feature Friday, WBCB is exploring the Italian Peoples Bakery and Deli. Located in Trenton, Morrisville, Mercerville, and Levittown, Italian Peoples Bakery has been a landmark for baked goods in the area for well over 80 years.
In 1936, Pasquale Gervasio opened up a bakery on Hamilton Avenue in Trenton, named Italian Peoples Bakery. Gervasio, his wife Margaret, and their 5 kids all operated the bakery, and established their place as a local favorite among the community. As “the Pride of Chambersburg” became more and more famous, the Gervasio family expanded their business into a mobile bakery, delivering to locations all over the area.
As a result of the increased demand in their goods, Italian Peoples Bakery opened up several other satellite locations within Bucks and Mercer counties.
In an interview with Carissa who runs customer service at the Trenton location, she explained the special bond between the bakery and their customers.
“When our customers come in, we all know what they want,” Carissa said. “We have customers coming from all different states, and they want us to ship to them, and we do.”
And the customers flock for a reason. All goods sold at the Italian Peoples Bakery are made in-house daily, and have been for 85 years. Whether it’s their famous hoagies, cannolis, or rye bread, everything is fresh.
“Our bread, they bake 24/7,” said Carissa. “This is an all night thing we do.”
WBCB’s Sam Foxwell contributed to this post.